This (SEO) Search Engine Optimization Training teaches students how to rapidly increase their website’s search engine search results ranking through organic & non-organic SEO approaches. This class will teach you how to do proper On-page and Off-page SEO. Break down the difference between Black-hat & White-hat SEO and even teach you some Pay Per Click advertising (PPC). We will even show you how to embed keywords to your site’s Meta tags, Meta Titles, Meta descriptions, keywords, and H tags. We will teach you how to appropriately target keywords with high search traffic using Keyword Planner and other 3rd-party keyword tools. We will explain how to read and understand your site metrics using Google Analytics.